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    Linktree vs Carrd

    Choose Linktree for a creator page with native selling and a recognisable format. Choose Carrd if page ownership matters: $19/year Pro Standard puts your one-page site on your own domain with meta tags, canonical URLs and sitemaps, while Linktree states it does not offer a custom domain on any plan. Carrd has no native checkout, so commerce is the trade.

    Facts verified 2026-09-18. Records: Linktree · Carrd

    Choose Linktree if

    Choose Linktree when you want links, commerce and audience tools without building anything. Digital Products and Courses sell through Stripe, email signup links and free QR codes are documented, and iOS and Android apps are published.

    Choose Carrd if

    Choose Carrd when the address and the markup should be yours. Pro Standard at $19/year documents a custom domain, Site Analytics through Google Analytics, Plausible, Fathom, Matomo or PostHog, Marketing Trackers for ad platforms, meta tags, canonical URLs, sitemaps, password protection, UTM collection and up to three sites — rising to 1,000 on higher tiers.

    Compared field by field

    Linktree and Carrd compared on pricing, analytics, page control, audience tools, commerce and technical capabilities, as documented by each platform
    CapabilityLinktreeCarrd
    Pricing and free tier
    Free plan limitsFree plan documents unlimited links, core appearance options and basic analytics only.Basic plan documents up to 3 sites with Carrd branding, and no custom domain, forms, widgets or analytics.
    Monthly priceUnverifiedNo monthly billing — Carrd bills annually
    Annual priceUnverified$9/year (Pro Lite); $19/year (Pro Standard); $49/year (Pro Plus)
    One-time / lifetime priceNone offeredNone offered
    Platform fee on salesA transaction fee plus third-party processing applies to Linktree Earn features (Shops, Digital Products, Courses); the published help article does not state the percentageNo native checkout; payments run through embedded third parties, so no Carrd platform fee is documented
    Profiles or sites includedUnverified3 sites on Basic and Pro Lite, scaling to 1,000 sites on the highest tiers
    Analytics and acquisition
    Analytics on the free tierBasic analytics onlyNone on the free plan
    Analytics on paid tiersAdvanced analytics on Pro; full analytics on PremiumSite Analytics via Google Analytics, Plausible, Fathom, Matomo, PostHog and others on Pro Standard or higher
    Meta (Facebook) pixelPro and Premium plansPro Standard or higher, via Marketing Trackers — the documentation names Facebook as an example ad platform and lists pixel-type trackers
    TikTok pixelUnverifiedUnverified
    Google tag / AnalyticsGoogle Analytics integration on Pro and PremiumPro Standard or higher, via Site Analytics
    UTM parameter supportUnverifiedYes — UTM parameter values can be collected and used
    Branding and page control
    Custom domainNot offered on any plan — Linktree states it does not allow a custom domain to replace the linktr.ee URL, and does not provide domain forwarding toolsPro Standard or higher
    Platform branding removalDocumented as a paid featurePro Lite and above
    Unlimited linksYes, on the free planNot applicable — Carrd builds pages, with no link-list limit documented
    Custom CSSUnverifiedAdvanced settings allow custom styles on Pro tiers
    Custom fontsCustom fonts documented as a paid appearance featureLocal Fonts on Pro tiers
    Password protectionUnverifiedYes — a site can be restricted with a password
    Audience
    Email captureYes — email signup and contact-collection linksYes — forms with email service integrations on Pro
    QR codesYes — free on every plan; QR customisation is Pro and Premium, and scan analytics require a paid planPro Lite or higher
    Mobile appOfficial iOS and Android appsUnverified
    Commerce
    Native storefrontYes — Digital Products and Courses through Linktree EarnNo native storefront
    Native checkoutYes — checkout runs through StripeNo — payment-enabled forms and third-party embeds only
    Digital productsYes — sold from the profileNo native delivery; third-party embeds only
    CoursesYes, via Linktree EarnNot offered
    Bookings and appointmentsUnverifiedNo native booking; embeds only
    Tips and donationsUnverifiedNo native tipping; payment-enabled forms on Pro
    Payment processorsStripeThird-party only — Stripe and PayPal via forms and embeds
    Technical and integrations
    Server-rendered profile HTMLUnverifiedUnverified
    SEO / meta controlsUnverifiedMeta tags, canonical URL, sitemaps and share images
    IntegrationsDocumented integrations include Meta Pixel and Google AnalyticsAnalytics platforms, form/email services and third-party embeds

    Facts last checked: September 2026. Every claim is traced to the platform's own published documentation; fields the platform does not publish are marked unverified, which is not the same as a documented "no".

    Limitations of this comparison

    Carrd documents no storefront, courses, bookings or tipping, no mobile app, and does not name TikTok among its Marketing Trackers. Linktree does not publish tier prices, and neither platform documents whether page content is served in the initial HTML response.

    Frequently asked questions

    Can I use my own domain with Linktree or Carrd?
    Carrd yes, from Pro Standard at $19/year. Linktree no — its help centre states a custom domain cannot replace the linktr.ee URL, on any plan.
    Which is better for SEO?
    Carrd. It documents meta tags, canonical URLs, sitemaps and share images. Linktree documents no SEO controls.
    Can I sell on Carrd?
    Not natively. Carrd supports payment-enabled forms and third-party embeds such as Stripe, PayPal or Gumroad, but documents no storefront or checkout of its own.
    Sources last checked: September 2026

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