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    Linklay vs Carrd

    Choose Linklay if you want creator measurement out of the box — analytics and Meta, TikTok and Google pixels are documented on its free plan. Choose Carrd if you want a cheap, fully designed one-page site with real SEO controls and are willing to bring your own analytics: $9/year buys Pro Lite, though a custom domain and any tracking require Pro Standard at $19/year.

    Facts verified 2026-09-18. Records: Linklay · Carrd

    Choose Linklay if

    Choose Linklay when tracking should work on day one without a third-party account. Live analytics, three ad pixels, email capture, QR codes and scheduled links are documented at $0, where Carrd documents no analytics at all on its free plan.

    Choose Carrd if

    Choose Carrd when you want design control and page ownership for almost nothing. Pro Standard at $19/year adds a custom domain, Site Analytics through Google Analytics, Plausible, Fathom, Matomo or PostHog, and Marketing Trackers for ad platforms. Carrd also documents meta tags, canonical URLs, sitemaps, password protection, UTM collection and up to 1,000 sites on higher tiers — controls no bio-page tool in this set matches.

    Compared field by field

    Linklay and Carrd compared on pricing, analytics, page control, audience tools, commerce and technical capabilities, as documented by each platform
    CapabilityLinklayCarrd
    Pricing and free tier
    Free plan limitsFree plan documents unlimited links, live visitor analytics, Meta/TikTok/Google retargeting pixels, email capture, custom themes, QR codes, scheduled links, a Stripe tip jar and AI link ordering. Branding removal, verified badge, video backgrounds and custom domain are Pro-only.Basic plan documents up to 3 sites with Carrd branding, and no custom domain, forms, widgets or analytics.
    Monthly price$9.99/month (Pro)No monthly billing — Carrd bills annually
    Annual price$99/year (Pro)$9/year (Pro Lite); $19/year (Pro Standard); $49/year (Pro Plus)
    One-time / lifetime priceUnverifiedNone offered
    Platform fee on sales0% platform fee; Linklay states it does not process creator payments or take a cut of creator salesNo native checkout; payments run through embedded third parties, so no Carrd platform fee is documented
    Profiles or sites includedUnverified3 sites on Basic and Pro Lite, scaling to 1,000 sites on the highest tiers
    Analytics and acquisition
    Analytics on the free tierIncluded on the free planNone on the free plan
    Analytics on paid tiersIncluded on all plansSite Analytics via Google Analytics, Plausible, Fathom, Matomo, PostHog and others on Pro Standard or higher
    Live / real-time analyticsLive analytics with device, geography and referrer breakdownsUnverified
    Meta (Facebook) pixelIncluded on the free planPro Standard or higher, via Marketing Trackers — the documentation names Facebook as an example ad platform and lists pixel-type trackers
    TikTok pixelIncluded on the free planUnverified
    Google tag / AnalyticsIncluded on the free planPro Standard or higher, via Site Analytics
    UTM parameter supportUnverifiedYes — UTM parameter values can be collected and used
    Branding and page control
    Custom domainPro plan onlyPro Standard or higher
    Platform branding removalPro planPro Lite and above
    Unlimited linksYes, on the free planNot applicable — Carrd builds pages, with no link-list limit documented
    Custom CSSUnverifiedAdvanced settings allow custom styles on Pro tiers
    Custom fontsUnverifiedLocal Fonts on Pro tiers
    Video backgroundsPro planUnverified
    Link schedulingScheduled links on the free plan; advanced scheduling on ProUnverified
    Password protectionUnverifiedYes — a site can be restricted with a password
    Audience
    Email captureIncluded on the free planYes — forms with email service integrations on Pro
    QR codesIncluded on the free planPro Lite or higher
    Mobile appNative iOS app published on the App StoreUnverified
    Commerce
    Native storefrontNo native storefrontNo native storefront
    Native checkoutNo — Linklay states it does not process creator paymentsNo — payment-enabled forms and third-party embeds only
    Digital productsUnverifiedNo native delivery; third-party embeds only
    CoursesNot offeredNot offered
    Bookings and appointmentsNot offeredNo native booking; embeds only
    Tips and donationsTip jar routed through the creator's own Stripe accountNo native tipping; payment-enabled forms on Pro
    Payment processorsStripe, connected by the creatorThird-party only — Stripe and PayPal via forms and embeds
    Technical and integrations
    Server-rendered profile HTMLYes — a raw request for a public profile returns profile-specific HTML, including the display name, bio text, link labels, page title, OpenGraph tags and two JSON-LD blocksUnverified
    SEO / meta controlsStructured data and OpenGraph metadata generated per profileMeta tags, canonical URL, sitemaps and share images
    IntegrationsUnverifiedAnalytics platforms, form/email services and third-party embeds

    Facts last checked: September 2026. Every claim is traced to the platform's own published documentation; fields the platform does not publish are marked unverified, which is not the same as a documented "no".

    Limitations of this comparison

    Carrd has no native checkout, storefront, bookings or tipping; payments run through embeds. It does not name TikTok among its Marketing Trackers, and it documents no mobile app. Linklay has no storefront and publishes no UTM handling or analytics export.

    Frequently asked questions

    Is Carrd cheaper than Linklay?
    Yes in absolute terms. Carrd Pro Lite is $9/year against Linklay Pro at $99/year, but Carrd's custom domain and analytics both require Pro Standard at $19/year, and Linklay includes analytics and pixels free.
    Does Carrd include analytics?
    Not on the free plan. Site Analytics through third-party tools requires Pro Standard or higher, and Carrd stores no analytics itself.
    Which is better for SEO, Linklay or Carrd?
    Carrd documents the deeper controls — meta tags, canonical URL, sitemaps and share images. Linklay serves profile-specific HTML with OpenGraph tags and structured data to crawlers but exposes fewer manual controls.
    Sources last checked: September 2026

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    Machine-readable versions: Markdown · JSON dataset